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	<title>Comments on: LASIK prices go up at Optimax while headline price falls to match Optical Express</title>
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	<link>http://lasik-truth.com/lasik-laser-eye-surgery/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/</link>
	<description>Your personal on-call laser eye surgeon</description>
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		<title>By: mary parker</title>
		<link>http://lasik-truth.com/lasik-laser-eye-surgery/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/comment-page-1/#comment-2397</link>
		<dc:creator>mary parker</dc:creator>
		<pubDate>Wed, 25 Aug 2010 19:34:39 +0000</pubDate>
		<guid isPermaLink="false">http://lasik-truth.com/2008/04/30/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/#comment-2397</guid>
		<description>hi my husband went to have his eyes done today and the exact same thing happened!
i complained bitterly and pointed out that they wouldn&#039;t find anyone to fill his appointment at this notice and they would lose all the money if they didn&#039;t try to meet us half way,a few phone calls later they said they could do it for £300 extra,
still out of order and i intend to complain to head office with the hope of getting it back as we feel we were railroaded into it unfairly!
how did you get on?</description>
		<content:encoded><![CDATA[<p>hi my husband went to have his eyes done today and the exact same thing happened!<br />
i complained bitterly and pointed out that they wouldn&#8217;t find anyone to fill his appointment at this notice and they would lose all the money if they didn&#8217;t try to meet us half way,a few phone calls later they said they could do it for £300 extra,<br />
still out of order and i intend to complain to head office with the hope of getting it back as we feel we were railroaded into it unfairly!<br />
how did you get on?</p>
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		<title>By: Matthew</title>
		<link>http://lasik-truth.com/lasik-laser-eye-surgery/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/comment-page-1/#comment-1205</link>
		<dc:creator>Matthew</dc:creator>
		<pubDate>Fri, 12 Jun 2009 13:34:42 +0000</pubDate>
		<guid isPermaLink="false">http://lasik-truth.com/2008/04/30/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/#comment-1205</guid>
		<description>I suspect Optical Express (and others?) are fixing customers in by getting them to sign up to low prices, then at the 11th hour, when the doctor has reviewed the notes, giving the intralase hard sell by telling them that due to eye architecture (or other reasons?) they really should go for intralase at an extra £300 per eye, with no rebate offered in relation to the fact that microkeratome is no longer being undertaken. 

This was my experience; and while the surgery went very well and the overall price is in line with those quoted above, I am not happy that the cost went up by £600 at the 11th hour. 

Does anyoe else have similar experiences or advice on how to proceed - is it worth complaining to trading standards?

In my business, if you pay for something and it turns out it is not necessary, then you get some money back!</description>
		<content:encoded><![CDATA[<p>I suspect Optical Express (and others?) are fixing customers in by getting them to sign up to low prices, then at the 11th hour, when the doctor has reviewed the notes, giving the intralase hard sell by telling them that due to eye architecture (or other reasons?) they really should go for intralase at an extra £300 per eye, with no rebate offered in relation to the fact that microkeratome is no longer being undertaken. </p>
<p>This was my experience; and while the surgery went very well and the overall price is in line with those quoted above, I am not happy that the cost went up by £600 at the 11th hour. </p>
<p>Does anyoe else have similar experiences or advice on how to proceed &#8211; is it worth complaining to trading standards?</p>
<p>In my business, if you pay for something and it turns out it is not necessary, then you get some money back!</p>
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		<title>By: Dave Allamby</title>
		<link>http://lasik-truth.com/lasik-laser-eye-surgery/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/comment-page-1/#comment-1061</link>
		<dc:creator>Dave Allamby</dc:creator>
		<pubDate>Thu, 30 Apr 2009 18:10:04 +0000</pubDate>
		<guid isPermaLink="false">http://lasik-truth.com/2008/04/30/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/#comment-1061</guid>
		<description>Hi Allan
Thanks for your email. First, our price for wavefront blade free LASIK for your prescription is £2290 for both eyes, and we don&#039;t do major price cuts such as the offer you were quoted. As I have written before though, the recession may force some clinics to offer some major price cuts to attract more business, and that may or may not be good value as price is not the only factor and patient should be thinking about.
We are a stand alone specialist clinic and not a chain of centres and some patients really like that. However, for clinic comparisons I will be posting this weekend about all London laser eye surgery centres who offer blade free LASIK, comparing price paid to quality ratings and I think this will answer your question more completely. 
Best regards
Dave</description>
		<content:encoded><![CDATA[<p>Hi Allan<br />
Thanks for your email. First, our price for wavefront blade free LASIK for your prescription is £2290 for both eyes, and we don&#8217;t do major price cuts such as the offer you were quoted. As I have written before though, the recession may force some clinics to offer some major price cuts to attract more business, and that may or may not be good value as price is not the only factor and patient should be thinking about.<br />
We are a stand alone specialist clinic and not a chain of centres and some patients really like that. However, for clinic comparisons I will be posting this weekend about all London laser eye surgery centres who offer blade free LASIK, comparing price paid to quality ratings and I think this will answer your question more completely.<br />
Best regards<br />
Dave</p>
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		<title>By: Allan Galbraith</title>
		<link>http://lasik-truth.com/lasik-laser-eye-surgery/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/comment-page-1/#comment-1056</link>
		<dc:creator>Allan Galbraith</dc:creator>
		<pubDate>Wed, 29 Apr 2009 21:47:11 +0000</pubDate>
		<guid isPermaLink="false">http://lasik-truth.com/2008/04/30/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/#comment-1056</guid>
		<description>Also, how much would it cost for WaveLight Allgretto Wavefront Optimised treatment?

My prescription is approxiamtely -3.25D (left)/-3.5D (right).

Kind Regards,
Allan Galbraith</description>
		<content:encoded><![CDATA[<p>Also, how much would it cost for WaveLight Allgretto Wavefront Optimised treatment?</p>
<p>My prescription is approxiamtely -3.25D (left)/-3.5D (right).</p>
<p>Kind Regards,<br />
Allan Galbraith</p>
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		<title>By: Allan Galbraith</title>
		<link>http://lasik-truth.com/lasik-laser-eye-surgery/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/comment-page-1/#comment-1055</link>
		<dc:creator>Allan Galbraith</dc:creator>
		<pubDate>Wed, 29 Apr 2009 21:44:28 +0000</pubDate>
		<guid isPermaLink="false">http://lasik-truth.com/2008/04/30/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/#comment-1055</guid>
		<description>Hi Mr Allamby,

I came across this website whilst conduing some personal research on laser eye surgery with the intention of eventually undergoing the treatment.

I received a text and email from another leading Laser Eye Surgery company and the following email in response to my questions:

&quot;Dear Allan,
 
It is the top treatment, Lasik Wavefront and Intralase which originally would have cost £3570 for both eyes but will cost you £1895 for both eyes provided that you book treatment before the 31st May 2009.
 
Kind Regards,
 
Famidah.&quot;


I would just like your opinion, which from the previous messages seems to be honest and genuine, on this offer.

Also, could you provide me with the statistics for your company compared to Optimax.

I look forward to hearing from you soon.


Kind Regards,
Allan Galbraith</description>
		<content:encoded><![CDATA[<p>Hi Mr Allamby,</p>
<p>I came across this website whilst conduing some personal research on laser eye surgery with the intention of eventually undergoing the treatment.</p>
<p>I received a text and email from another leading Laser Eye Surgery company and the following email in response to my questions:</p>
<p>&#8220;Dear Allan,</p>
<p>It is the top treatment, Lasik Wavefront and Intralase which originally would have cost £3570 for both eyes but will cost you £1895 for both eyes provided that you book treatment before the 31st May 2009.</p>
<p>Kind Regards,</p>
<p>Famidah.&#8221;</p>
<p>I would just like your opinion, which from the previous messages seems to be honest and genuine, on this offer.</p>
<p>Also, could you provide me with the statistics for your company compared to Optimax.</p>
<p>I look forward to hearing from you soon.</p>
<p>Kind Regards,<br />
Allan Galbraith</p>
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		<title>By: Brandon</title>
		<link>http://lasik-truth.com/lasik-laser-eye-surgery/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/comment-page-1/#comment-812</link>
		<dc:creator>Brandon</dc:creator>
		<pubDate>Mon, 09 Feb 2009 19:02:10 +0000</pubDate>
		<guid isPermaLink="false">http://lasik-truth.com/2008/04/30/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/#comment-812</guid>
		<description>Dave,

Thanking you for the response - have looked at figures ans see what you mean, however are these the most recent figures as these are dated 2006?

Only annoying thing is that i&#039;m not suitable for the lasik treatment which seems to heal quicker with faster results but we can&#039;t have everything in life can we!

Brandon</description>
		<content:encoded><![CDATA[<p>Dave,</p>
<p>Thanking you for the response &#8211; have looked at figures ans see what you mean, however are these the most recent figures as these are dated 2006?</p>
<p>Only annoying thing is that i&#8217;m not suitable for the lasik treatment which seems to heal quicker with faster results but we can&#8217;t have everything in life can we!</p>
<p>Brandon</p>
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		<title>By: Brandon</title>
		<link>http://lasik-truth.com/lasik-laser-eye-surgery/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/comment-page-1/#comment-810</link>
		<dc:creator>Brandon</dc:creator>
		<pubDate>Mon, 09 Feb 2009 16:37:18 +0000</pubDate>
		<guid isPermaLink="false">http://lasik-truth.com/2008/04/30/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/#comment-810</guid>
		<description>Hi

Went to Focus this morning and was very impressed with service and friendliness. Due to having thin cornea&#039;s I am unable to have Lasik and to have Lasek will cost me £795 per eye. On my way home, popped into Optimax who then said they could perform Lasek for £695 but without Wavefront. I understand it is only £200 but they informed me that they suspected Focus&#039;s wavefront will be a generic process and may not benefit my eyes.

Any thoughts</description>
		<content:encoded><![CDATA[<p>Hi</p>
<p>Went to Focus this morning and was very impressed with service and friendliness. Due to having thin cornea&#8217;s I am unable to have Lasik and to have Lasek will cost me £795 per eye. On my way home, popped into Optimax who then said they could perform Lasek for £695 but without Wavefront. I understand it is only £200 but they informed me that they suspected Focus&#8217;s wavefront will be a generic process and may not benefit my eyes.</p>
<p>Any thoughts</p>
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		<title>By: Dave Allamby</title>
		<link>http://lasik-truth.com/lasik-laser-eye-surgery/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/comment-page-1/#comment-304</link>
		<dc:creator>Dave Allamby</dc:creator>
		<pubDate>Thu, 07 Aug 2008 20:13:31 +0000</pubDate>
		<guid isPermaLink="false">http://lasik-truth.com/2008/04/30/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/#comment-304</guid>
		<description>Hi Paula
Yes, based on those numbers above, wavefront LASIK with the Swiss Ziemer advanced blade free approach will be only £1020 per eye. We will see you at your consultation and confirm that prescription for you.
You can get a free consult at FOCUS by quoting LT01 when you book.
thanks
Dave</description>
		<content:encoded><![CDATA[<p>Hi Paula<br />
Yes, based on those numbers above, wavefront LASIK with the Swiss Ziemer advanced blade free approach will be only £1020 per eye. We will see you at your consultation and confirm that prescription for you.<br />
You can get a free consult at FOCUS by quoting LT01 when you book.<br />
thanks<br />
Dave</p>
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		<title>By: Paula</title>
		<link>http://lasik-truth.com/lasik-laser-eye-surgery/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/comment-page-1/#comment-303</link>
		<dc:creator>Paula</dc:creator>
		<pubDate>Thu, 07 Aug 2008 16:12:46 +0000</pubDate>
		<guid isPermaLink="false">http://lasik-truth.com/2008/04/30/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/#comment-303</guid>
		<description>Dear Dr Allamby, 

So.. if I understand correctly, £1020 per eye is the cost for my procedure, i.e. the WaveLight laser procedure with the Swiss Ziemer laser, with wavefront included?

Please confirm

Thanks  

Paula</description>
		<content:encoded><![CDATA[<p>Dear Dr Allamby, </p>
<p>So.. if I understand correctly, £1020 per eye is the cost for my procedure, i.e. the WaveLight laser procedure with the Swiss Ziemer laser, with wavefront included?</p>
<p>Please confirm</p>
<p>Thanks  </p>
<p>Paula</p>
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		<title>By: Dave Allamby</title>
		<link>http://lasik-truth.com/lasik-laser-eye-surgery/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/comment-page-1/#comment-300</link>
		<dc:creator>Dave Allamby</dc:creator>
		<pubDate>Thu, 07 Aug 2008 13:00:10 +0000</pubDate>
		<guid isPermaLink="false">http://lasik-truth.com/2008/04/30/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/#comment-300</guid>
		<description>hi Paula, thanks for the message.
The prices shown in my article above ARE exactly the same today (I just rechecked that!).
They quote LASIK without wavefront at £895 per eye then another £395 to add wavefront for better vision (you should have this option), and then £395 for blade free LASIK. (all per eye)
Did you specify the wavefront option? Maybe they are running a promotion that isn&#039;t listed on their website, e.g. an email campaign?

We include wavefront in all our treatments, and yours would be £1020 per eye. No we dont price match as we are still cheaper (offers from other centres excluded).

Hope that helps

Dave</description>
		<content:encoded><![CDATA[<p>hi Paula, thanks for the message.<br />
The prices shown in my article above ARE exactly the same today (I just rechecked that!).<br />
They quote LASIK without wavefront at £895 per eye then another £395 to add wavefront for better vision (you should have this option), and then £395 for blade free LASIK. (all per eye)<br />
Did you specify the wavefront option? Maybe they are running a promotion that isn&#8217;t listed on their website, e.g. an email campaign?</p>
<p>We include wavefront in all our treatments, and yours would be £1020 per eye. No we dont price match as we are still cheaper (offers from other centres excluded).</p>
<p>Hope that helps</p>
<p>Dave</p>
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		<title>By: Paula</title>
		<link>http://lasik-truth.com/lasik-laser-eye-surgery/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/comment-page-1/#comment-298</link>
		<dc:creator>Paula</dc:creator>
		<pubDate>Thu, 07 Aug 2008 10:41:08 +0000</pubDate>
		<guid isPermaLink="false">http://lasik-truth.com/2008/04/30/lasik-prices-go-up-at-optimax-while-headline-price-falls-to-match-optical-express/#comment-298</guid>
		<description>Dear Dr Allamby, 

Your article regarding price increase is very interesting, but it&#039;s not accurate. I have approached Optimax just this morning, and enquired about the Intralase Lasik (with limited error margings), and the quote I was given is £2040 (Lasik plus Intralase extra), which is exactly the same as the quote I was given by Focus Laser this morning 7 August 2008. Also, Optimax has a patient referral scheme that offers the referee £100 and the future patient also a discount of £100, offering a total of £200 in cash back.
This would bring the cost of my procedure down to £1940 (the consultation is free).

Are you willing to match this offer, with or without patient referral? 

If it helps, my details are as follows:
Right eye: Sphere: -3.25
Left eye:  Sphere: -3.25, Cylinder: 0.25, Axis: 80
Age: 37

Kind Regards

Paula</description>
		<content:encoded><![CDATA[<p>Dear Dr Allamby, </p>
<p>Your article regarding price increase is very interesting, but it&#8217;s not accurate. I have approached Optimax just this morning, and enquired about the Intralase Lasik (with limited error margings), and the quote I was given is £2040 (Lasik plus Intralase extra), which is exactly the same as the quote I was given by Focus Laser this morning 7 August 2008. Also, Optimax has a patient referral scheme that offers the referee £100 and the future patient also a discount of £100, offering a total of £200 in cash back.<br />
This would bring the cost of my procedure down to £1940 (the consultation is free).</p>
<p>Are you willing to match this offer, with or without patient referral? </p>
<p>If it helps, my details are as follows:<br />
Right eye: Sphere: -3.25<br />
Left eye:  Sphere: -3.25, Cylinder: 0.25, Axis: 80<br />
Age: 37</p>
<p>Kind Regards</p>
<p>Paula</p>
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